Google Hummingbird is the major update of Google Algorithms, launched in 2013. This update focuses on Google’s understanding of natural language and conversational queries.
This update majorly focuses on voice search and long-tail keyword queries; this allows Google to precisely understand the natural language and extract the exact meaning for the process. It impacted approximately 90% of searches but did not have drastic ranking shifts.
Is Google Hummingbird an Algorithm?
No, Hummingbird is a Google update. It is not a standalone algorithm like PageRank or RankBrain. It was a fundamental update to rewrite Google’s search engine core to interpret search intent and context better. Would you like any further refinements to match specific SEO goals?
